About Us


Seda was established in December 2004 through the National Small Business Amendment Act – Act 29 of 2004 – as an agency under the then-Department of Trade and Industry (the dti). The establishment merged three entities: Ntsika Enterprise Promotion Agency, National Manufacturing Advisory Centre and the Community Public Private Partnership (CPPP) programme.
The GODISA Trust and the National Technology Transfer Centre were merged with Seda in April 2006, becoming the Seda Technology Programme (Stp). The small enterprise support function of the South African Quality Institute and the technology-related activities of the Technology for Women in Business were incorporated with Stp in 2008. Stp was fully integrated into Seda structures in 2009. In 2014, Seda’s mandate and functions were transferred from the dti to DSBD.

The Small Enterprise Development Agency(Seda) is responsible for the Implementation of the small business plan of the national government; and to Create and deploy a shared, standardized, and uniform national delivery network.
It is an agency of the Department of Small Business Development in South Africa. The Agency was established in 2004 through the National Small Business Amendment Act, Act 29 of 2004.

Its vision is to make a difference in SMMEs' lives every day and its mission is to promote entrepreneurship and develop small enterprises by providing customised non-financial business support services that result in business growth and sustainability in collaboration with other role players in the ecosystem.

Seda collaborates with many ecosystem stakeholders and allocates significant resources to promote entrepreneurship and the growth of Small, Medium, and Micro Enterprises (SMMEs) throughout the nation. With 54 branches, 46 co-location locations, and 110 incubators, Seda has the largest office network in the nation.

Vision

To make a difference in SMMEs' lives every day

Our Mission

To promote entrepreneurship and facilitate the development of small enterprises by providing customised business support services that result in business growth and sustainability in collaboration with other role players in the ecosystem


Core Values


Customer Centricity

- we place customer service excellence at the centre of everything we do

Innovation

- we foster innovative ideas and solutions in order to deliver exceptional customer service

Nurturing

- we create a nurturing environment by partnering with our clients and employees and in the way in which we care for and support them.

Responsible Conduct

- we behave with integrity in all in our actions, always acting in the best interest of Seda